The functions of marketing assist to provide complete consumer satisfaction. This MarketingWit article explains the 7 functions of marketing with
20 Famous Logos with Hidden Messages
We see logos every day. They represent the company, so much so that we recognize the product by the logo itself. But we are often unaware of the
Marketing Guide: Ethical Appeal Explained With Apt Examples
Ethical appeal is a skill of persuasion that bases itself on the credibility and trust regarding the persuader. MarketingWit elaborates on this
Easily Understanding Behavioral Segmentation With Proper Examples
Of the various market segmentation techniques, behavioral segmentation is a strategy that involves the division of customers on the basis of their
The Potential Threat of Marketing Myopia Explained With Examples
Marketing myopia is a narrow-minded approach to a marketing situation, wherein an organization focuses more on its product offerings rather than its
The Concept of Cooperative Advertising Explained with Examples
In 'cooperative advertising', the advertisement costs are shared by two or more parties so as to enjoy the benefits of reduction in marketing costs.
Explanation of Testimonial Propaganda With Examples
Testimonial propaganda is a very popular and clever tactic used by companies to endorse their products effectively. Find an explanation of testimonial
Paramount Examples of Physical Evidence in Marketing
Physical evidence in marketing focuses on the physical environment in which the service is delivered. This MarketingWit article provides you with some
MailChimp Vs. Constant Contact
Email is the strongest medium of communication. But with personal email delivery systems falling short of their standards, premium email delivery