Marketing 101

What are advertising appeals and how do they influence the masses? Basically, they trigger emotions and grab mass attention. They may be funny, cute,

There are different types of mass media that we are accustomed to in this day and age. Whether it's children, young people, or adults, we've all had

Modern advertising techniques use many ways to convey a message to the consumers. Print media, however, is one of the oldest forms of advertising. It

Apart from newspapers and magazines, there are other print media channels such as billboards, direct mail, brochures, and other specialty ads. Read

Postcard marketing is being key promotion mediums for small and middle scale firms & retailers to attract large customer chunk.

There have been hundreds and thousands of controversies and debates over the content of television advertisements overs the years. Often, it is these